Did you know that researchers for over 60 years have been studying the concept of influence? Dr. Robert Cialdini says, “There can be no doubt that there’s a science to how we are persuaded, and a lot of the science is surprising.” Understanding how to be persuasive can have a vast and vital impact on every aspect of your life. Join us for this interactive webinar on ethically using the science of persuasion in your business life. Being passionate about pets and positive reinforcement training is not enough; we each need a toolbox that contains ethical influence strategies to support our communication with clients and fellow professionals. Webinar Objectives – What You Will Learn How can you increase your persuasiveness with clients What is the active ingredient in lasting commitments How offering people more can make them want less Learn whether fear persuades or not How can we best show what we know in a positive, impactful manner How to become the Obi-Wan Kenobi in your area How can you package your marketing message so it keeps on working

Sponsor:Pet Professional Guild
Speaker(s):Niki Tudge

Contact: Rebekah King
 Email: events@petprofessionalguild.com
 Web: https://www.petprofessionalguild.com/webinars-events/webinars/learn-the-science-of-ethical-persuasio